A crowded market, sold on thumbnails
Bali villas compete in a crowded market, and most of that competition happens on booking sites. A guest scrolling Booking.com or Airbnb sees your villa as one small photo next to dozens of others, compares on price and rating, and books through the platform. You pay commission on every night.
The villas that break out of that cycle have a clear identity, a website that can take a booking and a steady stream of guests who come to them directly. Our guide on what OTA commission really costs your villa shows how to put a number on it.
